Quick Reference for Search Engine Marketers

Search Engine Watch provides links to What People Search For - Most Popular Keywords. If you are wanting to add content that is timely and being actively searched, pop over the Search Engine Watch and check out any of the hot searches.

• AOL Hot Searches: Top current queries, or see those in the last hour, last day and within particular categories.
• Ask Jeeves / Jeeves IQ: See top searches at Ask Jeeves.
• Dogpile SearchSpy: Choose to see either a filtered or non-filtered sample of top, real-time search terms from this popular meta search service.
• Google Zeitgeist: What people are searching for at Google and its associated specialty services in a variety of categories. There are versions for various countries, as well.
• Lycos 50: Long-standing service showing top searches at Lycos each week.
• MSN Search Insider: Top 200 queries on MSN Search (annoyingly in random order), top "movers" in TV, sports and music, and a "duels" feature pitting top queries in a race against each other.
• Yahoo Buzz Index: Shows you what's hot and what's not in terms of search topics at Yahoo.

Bloggers take note. Search engines index blog posts faster than website content. You may want to blog about a topic (using keyword), tag the keyword on your blog, and direct readers to your website content with a hyperlink anchored by the same keyword(s).

For more information on anchor text, please see posting on CoolAdzine: A HREF = Opportunity for Advertising.

Search Engine Marketing, keyword, what people search for, blog search engine marketing (SEM)