Thursday, December 20, 2007

The Future of Advertising

I just finished a book set in 2090. Lots of changes, but I did notice that advertising featured prominently. In the future, there were huge LCD screens everywhere. People were constantly blasted with advertising in any commercial space.

Out-of-home video, known as narrowcasting, is distributing video with advertising to captive audiences--in college canteens, popular
restaurants, buses, offices, shopping malls.

Interested? Click to view Outdoor Advertising: A New Look - eMarketer

1 comment:

Karen said...

Time to move this blog! LOL


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