Wednesday, July 12, 2006

AT&T Blue Room-Sports, Blog, Music and Community

AT&T Blue Room is now streaming several summer concerts. In fact, it is an expanding community portal that features games, sports and the Project DU Blogs.
In addition to the concert and festival partnerships, AT&T has aligned with artists such as Coldplay and Keith Urban to drive awareness and traffic. And with the company's recent acquisition of Cingular, Mr. Banks says there are plans to distribute the content across "all three screens" -- computer, TV and cellphone.
Sampling of Upcoming Music at AT&T Blue Room
Austin City Limits Music Festival September 15-17
Lollapalooza 2006 – August 4th-6th at Grant Park in Chicago, IL

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