During 2nd Quarter 2009, the number of people watching mobile video increased 70% from last year and people who watch video online increased their viewing by 46% compared to a year ago.As of the end of June, there are 15 million people in the USA that subscribe to mobile video. These people spend an average of 3 hours and 15 minutes each month watching video on a mobile phone. Using the mobile phone for watching video is more often a past time of 12-17 year olds (19 percent), 25-34 year olds (32 percent) and 35-44 years old (20 percent).
Download Three Screen Report from Nielsen.
Tip of the hat to: Center for Media Research blog
Just a reminder: Do you have your mobile website up yet? There are step by step instructions on Advertising for Success: Is Your Blog Mobile Friendly?