Wednesday, August 11, 2010

Digital Coupon Use Soars

Use of digital coupons grew by 100 percent over a 12-month period ending June 30, 2010. In comparison, free standing inserts (FSI) in newspapers rose only 8.4 percent. New data was released by
. . . Ready to Eat Cereal was the most popular category for both online printable and coupons accessed via mobile apps, and was the 7th most popular category for coupons saved to loyalty cards. Dairy & Eggs was the top category for Save to Card coupons.

Savings Printed in Last 12 Months Exceeds $1 Billion; June Sets Monthly Printed Savings Record

Women Apparel & Shoes was top category for codes and offers used to save on online purchases. Other top categories include Home & Garden, Toys & Hobbies and Computers & Software.

If you are involved in marketing online, you should be using and tracking the use of coupons. Increasing use of digital coupons will continue to rise until the economy improves. Use printable coupons on your website and in mobile downloads. Find a combination that works best for you.

Find out more at


Cybers said...

I don't have something on my mind to write for my blog. Even though there are a lot of topic to choose from it is still useless if my mind won't think something to write. But this article has a point anyway. Great Article

Stela James said...

This is a difficult thing to write about.
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Avital Chicago Limousine said...

Coupons are very useful to us. They can really helped us save some money because of the discounts that we can get through those coupons..

vkamobi said...

I feel curiosity of digital coupon use soar as well as car DVD player with pillow

Julia said...

Thank you very much for sharing this. This is absolutely a wonderful post! I always love to read on these topics and the good thing is that I've been looking for this for a long time. Keep it up!

moncler jackets said...

Thanks for such a great post and the review, I am totally impressed!


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