Eco-Friendly Printing Related Service

Have you ever had the task of putting a booklet together? It might have been a conference program, a seminar handout, an auction catalog or a company brochure. I always found booklet printing, whether catalogs, brochures and programs, to be an expensive and time-consuming proposition.


Deciding on text size and graphic layout, selecting paper weight and ink colors, choosing booklet size and fold, and developing a mailing list, sorting and mailing--are all steps in the process of printing. Whew! All this work and we have not written any content!

More than 70 top-quality and eco-friendly printed products
and related mailing services are available online at PsPrint.com.

PsPrint.com is a full-service online printing service that offers many services to help you save time, money and resources.

• Save money with PsPrint tools and build a custom mailing list that matches your exact criteria.
  
  
• Save time with PsPrint mailing services, so your booklet is mailed when it is finished.
  
  
• Save resources with free templates from PsPrint that work well with Adobe design products and Quark Express.
  
  
• Save the environment! PsPrint offers recycled paper stock and soy-based inks. They also recycle 100 percent of their waste stream.

PsPrint offers integrated marketing and direct mail services, as well as high-quality printing products. Whether you need banners for your sales booth, business cards for your sales people or bumper stickers for your family, PsPrint will help you.

Tags: brochure printing, psprint, eco-friendly, recycled paper, soy-based inks

Monetize Your Video with Zunavision

Zunavision allows video bloggers or television producers to replace a framed picture or a television screen in their video with an advertisement.

They have the 3D scanning and analysis technology to ensure that the advertisement is seamlessly embedded in the video. If the same ad spot is viewed again with the video, the angles and shadows will render perfectly.

Zunavision can either embed a permanent ad into your video or simply mark the location of the advertising space placeholder so that the advertisements are dynamically served; hence, no changes to your video.

Big name bloggers are beta testing the network and technology now, but you will soon see Zunavision advertisements on commercial ad-serving sites, such as YouTube and Blip.tv.

Zunavision ads may be interactive, like a banner or overlay. The real beauty in this method of promotion is building your brand.

Visit Zunavision.com for more information about being a video content provider or an advertiser.

Tags: zunavision, 3d analysis, ads in videos, monetize video content, ,

Stop the Genocide in Darfur Today!

Darfur

• Since 2003, more than 300,000 innocent civilians in the Darfur region of Western Sudan have been killed.
  
  
• 2.5 million people now live in camps for internally displaced persons (IDPs) in Sudan or in refugee camps in neighboring Chad and the Central African Republic.
  
  
• Millions of people rely on international aid for survival.
  
  
• In July 2007, the United Nations authorized a peacekeeping force, but the Sudanese government restricts access.
  

The Save Darfur Coalition’s Darfur from Day One Campaign has joined Genocide Prevention Month (April) by hosting a series of events about Darfur throughout April.

• Add your voice to the call for immediate action in Darfur: send a postcard to President Obama.
  
  
• Find a Save Darfur event near you during April 2009, Genocide Prevention Month.

Tags: darfur, genocide prevention month

Has the Burger King Lost his Mind?

The commercial aired Monday night during the NCAA title game. The commercial for Burger King feature dancing girls, a rapping king and SpongeBob square pants singing to a well-known tune.

It may surprise you to learn the ads are meant to sell kid's meals. Some parents are saying that this Burger King commercial is--to put it politely--in poor taste. I am curious what y'all think. Does the adage "sex sells" now hold to the under six-year-old demographic?

My opinion can be summed up thus: What does booty have to do with a kid's meal?
Now I want to hear your opinion...

Tags: burger king, sponge bob. booty call, kids meal

Reciprocal EntreCard Drop and Link List

Richard at Trader's Hub has created a reciprocal, link-building, authority-increasing drop list populated by some of best blogs and top droppers on EntreCard.

If you are like me, the page rank of your blogs have danced and dropped as the gods of goo-gle do their thing. Well, are you ready to try something that just might work? It is a simple add your name to the list and publish the list plan, but with a twist! You have to be an EntreCarder.

So try some of the blogs out and see if the list might work for you. If dropping is what you do, then you will want this list. Put your blog in the next open slot below. Then copy and paste the list into a blog post. After you have posted your blog entry and the list, stop by Traders' Hub and leave Richard a message so he will add you to the master list. You can view the widget on my sidebar.

Updated April 28, 2009: The list has grown considerably, please see the entire list on the sidebar!

We gotta keep searchin' searchin'

Never the greatest master of timing, Microsoft is looking to launch their "more focused" search engine (Kumo?) this summer. After trying to acquire or partner with Yahoo! last year, the strategy seems to have become "let's throw money at another agency and see what happens."

Microsoft Looks to JWT to Market New Search Engine - Agency News - Advertising Age

. . .the forthcoming campaign will be careful to not position "Kumo" as a competitor to Yahoo or Google and instead cast it as a reimagined search engine that ups the game by yielding fewer but more-focused results. The proposed strategy is probably a good -- if not the only -- way to go.

Microsoft search is languishing in third place, declining 15 percent from February 2008 to February 2009. During this time, Google grew in share of consumer searches by 7 percent to 63.3 percent and Yahoo gained 5 percent to 20.6 percent share of consumer searches.

More here: A Sneak Peek Look at Microsoft’s New Kumo: A Spidery Cloud? A Cloudy Spider? | Kara Swisher | BoomTown | AllThingsD

On AllThingsD, there is an internal memo from Microsoft's search guru, Satya Nadella, urging all company employees to try the new search engine and provide feedback for improvement or bugs.

Nothing earth-shaking, but the memo contained these statistics:

• 40% of queries go unanswered;
• 50% of queries are about searchers returning to previous tasks; and,
  
• 46% of search sessions are longer than 20 minutes.

This is sad. If we phrase our search query correctly, we should see pages of relevant search engine results. We do not. Instead we are shown the paid ads, then the organic results from the "professional" sites, then the blog results. Down the side column, we have news stories, videos and images that may or may not be related to our query.

So, I guess we gotta keep searchin' searchin' . . . (Del Shannon lyrics)

Tags: search engine marketing, kumo search engine, microsoft