Saturday, March 3, 2007

Online Video : Too commercial, too inconsistent, too many and too much!

ClipBlast!, an online video search engine, commissioned Synovate to conduct a survey to find out what people hate about online video.



Does Online Video Need a Program Guide? March 2, 2007


What you should learn from this survey:

If you produce video, it should be of high quality.

The trailers, clips, mobisodes or short movies should be properly tagged.

Advertisements should be kept at a minimum, consider incorporating the brand into the clip rather than splicing ads into your video.

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