There is a carnival of the blogging chicks this Sunday. Please visit the metablog of the Blogging Chicks on Sunday and read the carnival.
Havas Sport, Publicis Groupe's Leo Burnett and Saatchi & Saatchi, and WPP Group's United have been asked by the International Olympic Committee to submit proposals for the $120 million 2008 Olympics global account . . . The theme of the $120 million dollar campaign will be "Celebrate humanity" . . .Just An Online Minute » Blog Archive » Just An Online Minute… Study: Increased Internet Usage Raises Teen Risks - read entire article
Teens who participate in Web 2.0 activities like social networking, authoring blogs or helping others build Web sites face a higher likelihood of online harassment than their less Internet-involved peers.
The panelists agreed the explosion of consumer generated media has forever changed the media landscape and will continue to do so in ways even the best minds can't yet imagine.
1) As campaign budgets drop, the share that’s digital rises.
2) TV beats the Web in research studies.
3) Use search to create demand, not just capture it.
4) Bigger than Roddick vs. Federer: core vs. mass. One of the themes that arose was the struggle between reaching core versus mass audiences.
5) When it’s time to launch a site, pre-launch it with a coming-soon page to give engines a chance to spider it.
According to the Silicon Valley rumor mill, Fox Interactive, a division of News Corp., has dangled social network icon MySpace in front of the Yahoo! board to tempt them into selling a 25% share of the company. While MySpace carries a significant amount of traffic, the jury's out whether it's worth the price tag.EBay to resume ads on Google, but rely on rivals | Consumer Products & Retail | Reuters - read complete article here
Hani Durzy, a spokesman for San Jose, California-based eBay, said his company later on Friday would begin advertising on Google, but at reduced levels than previously. EBay had been buying tens of millions of keyword ads on Google each year.
| 1. Drew 2. Vedis | 3. corporate comedy magicians |
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World-class brands are investing millions in Spanish-language Web sites and advertising, but neglect to optimize their sites to enable Spanish language searchers to find them. Let’s all remember the golden rule of search: If your Web site is not properly optimized, you don’t exist.
Directories are a great way to promote your website or blog. There is a new free directory called bla.st. bla.st is a new web directory that uses cards to display your directory listing. If you look at the bottom of this blog, you will see samples of cards.
Advertise and promote your website or blog on bla.st for free. Upload a card, add tags, URL, map reference and a tag line. You may pay a few cents per day to improve your card position on the page and to increase how often your card appears on the bla.st widget network. They have a template on site so that you can download it and design your own card. Get started by clicking here to visit bla.st free international web directory.
Internet security issues are now less about viruses or denial-of-service attacks — although they are still important — and more about spyware, malware, phishing and social engineering, which are designed to extract personal information from individual users.
Accomplishing Critical Marketing Goals With Adobe Creative Suite 3’s New Capabilities
Thursday, June 28, 2007 11:00 am
Mountain Daylight Time (GMT -06:00, Denver)
Presenters:
Tags:
- Leveraging online, mobile and other non-traditional channels to extend marketing’s reach;
- Accelerating campaign execution and overall speed-to-market;
- Ensuring brand and message consistency across channels, geographies, and internal groups;
- Improving campaign effectiveness through tighter internal and external collaboration; and
- Stretching budgets by focusing resources on strategic, value-added tasks.
EBay was not amused. In retaliation, it pulled all of its monthly $26 million in spend out of Google advertising. Google hurriedly cancelled the party; but the damage was already done. As of this writing, the eBay ads have yet to return to the Google SERP.There may be a new term coined for stupid blunders that can sink a business: Google
It's the latest trend in a burgeoning in-video-game advertising market: Don't just put ads in the game; instead, reward gamers with extra levels, aftermarket add-ons and accoutrements, which drive not just awareness but affinity among a hard-to-reach, often fleeting demo.Added value may be the ticket to engaging gamers with brands that do not quite fit into advertisements in games. Nissan takes the lead in this ...
For our online poker games, we only use software that has been tested and secured by an independent third party organization such as Thawte or iTech Labs.So, if you follow the guidelines and reviews on MacPokerOnline, you will not run into problems with spyware or other malware that may be included in your downloads from less than scrupulous poker websites.
Why? Because it looks great, because it is made by Apple, because its high price point will prove an asset while it's being targeted at affluent influencers, because it'll be a badge of honor, because it epitomizes an increasingly mobile world. Because, in short, it will inspire irrational consumer lust.Why the iPhone will Fail
. . . An iPod is a divergence device; an iPhone is a convergence device. There's a big difference between the two. . . In the high-tech world, divergence devices have been spectacular successes. But convergence devices, for the most part, have been spectacular failures.
... I am holding out for the virtual housekeeper, aromatheraphy module, GPS and HDTV! Oh, and the USB direct brain connection.What do you think?
From the website:It will become London 2012’s visual icon, instantly recognisable amongst all age groups, all around the world. It will establish the character and identity of the London 2012 Games and what the Games will symbolise nationally and internationally.Unfortunately, not everyone liked it:
An online petition against the logo that had well over 50,000 signatures has disappeared. A new petition in support of the logo has appeared. (under 300 signatures in 2 days.)
ABC has two of its most anticipated dramas slated for 8 p.m. and 9 p.m. in "Pushing Daisies" and "Grey's" spinoff "Private Practice"; CBS is pairing controversial reality show "Kid Nation" with established hit "Criminal Minds"; Fox has the Kelsey Grammer-Patricia Heaton sitcom "Back to You" coupled with Brad Garrett's "Til Death" preceding "Bones"; and NBC is looking to blow its biggest hole yet in the night with "Deal or No Deal" and its "Bionic Woman" update.I posted this so we could hold onto hope over the boring TV summer. Just about the time I set my faves on a timer so I do not miss anything--it changes. Oh, Lord, and the politics will ramp up then as well. May be a time to start learning a new hobby . . . LOL
| 1. Vedis 2. Vedis 3. Chase | 4. Karen 5. Drew 6. Jenny |
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The publishers, then, are willing to take tobacco money but for the most part unwilling or unable to say why that's OK. Their silence makes some sense, of course. If magazine advertising works, it's hard to defend promoting addictive carcinogens to your readers. And it's their legal right to accept the ads. The question is, will it become unstylish to do so?What a wonderful world this would be if all advertisers, including tobacco, liquor and oil companies, had to be transparent in their marketing policies. Alas, it appears only bloggers do so.
Imagine a life where every day seems to be a vacation with a breathtaking backdrop of lush, wooded hills, lakes, a championship golf course, panoramic sunrises, and astonishing sunsets.I am half tempted to visit StoneBridge, sponsor of this post, dragging our 20+ year-old travel trailer, Beauty, behind our 20 year old van, The Beast. Jackie would probably get taken off all the network marketing lists. I know I would. LOL
Learn how to use Purpose-Driven Online Communities to:Tags:
- Satisfy your customers' desire to be heard
- Connect to customers in new ways
- Empower customers to solve their own and each other's problems
- Work with your customers to make your products more innovative
- Turn passionate customers into brand advocates
- Deliver interactive services to your customers
Find out why this man is running for his life from a piece of living room furniture.
Recently, MasterCard ran a fairly structured, fill-in-the-blank consumer-created "Priceless" campaign. And even within the structure of the program "we were hard-pressed to find a lot of good ads," she said.I guess I can understand this. There is a lot of dreck on YouTube. There is also a lot of dreck released as advertising campaigns on TV. I believe that, if UGC is refined by technology and edited by professional videographers, you might be amazed at what develops.
The future of the web is about personalization. Where search was dominant, now the web is about 'me.' It's about weaving the web together in a way that is smart and personalized for the user...Tags:
For its new geo-specific campaign "You Rule," meant to push its no-commitment cell phone service, Virgin Mobile made a big oops in the Big Apple, installing neighborhood-specific ads in the wrong neighborhoods.
. . . where's Calacanis coming from? Here's what he had to say to Allen Stern, of the CenterNetworks blog, who raised doubts about Mahalo's viability: "My point about SEO is that it is gaming system and done by weak people who have sites that shouldn't rank high. We are not trying to SEO--we are trying to help people avoid bad sites and find good ones." Stern happened to point out that Mahalo will ultimately gain visibility by creating optimized pages of links, adding, "It is interesting to me that after all of Jason's talk about SEO being dead, he launches the master SEO play."Tags:
I'm sorry to intrude, and I would not under any other circumstances, but I must find a way home immediately. I was in a boat that overturned. The others are safe. But I must get home.The Woman in White climbed into the rumble seat, saying that she did not wish to get the couple wet, and gave them an address in Oak Cliff. The young couple felt an uneasiness concerning their passenger, but felt they should take her home. As they neared the Oak Cliff area, the young woman turned to the Lady in White in the rumble seat to ask directions. The rumble seat was empty. Nothing but a puddle of lake water remained.
This is a very strange thing. You are the third couple who has come to me with this story. Three weeks ago, while sailing on White Rock Lake, my daughter was drowned.
